Safe is risky

One of Seth Godin’s most popular ideas is: the things that used to make us feel safe are now risky. The safe thing is to take risks.

Understand that the only thing between you and the success you seek in a chaotic world is a lizard that figures out that safe is risky and risky is safe. The paradox of our time is that the instincts that kept us safe in the day of the saber tooth tiger and General Motors are precisely the instincts that will turn us into road kill in a faster than fast internet-fueled era.

Seth Godin

I’m just now hearing of it. I heard it on “On Being”, thought it novel, wrote it down, googled it and it’s quoted everywhere. Where have I been?

And yet, it feels so right. The moment I heard it I knew it was true.

The world is moving so fast – if you aren’t setting yourself up to be ready for change (i.e. holding on to the past), you’re risking more┬áthan you think.

I want to ask myself: “Is this putting me in a place where I feel uncomfortable?” Okay, good.